Bayser Publications, Conferences and Tutorials
Influence Networks and Referral Patterns from Patient-Level Data",
by Jean-Patrick Tsang PhD MBA (INSEAD) and Igor Rudychev PhD, Product
Management Today, April 2003.
to Home - Leveraging Hospital-Retail Spillover", by
Jean-Patrick Tsang PhD MBA (INSEAD), Pharmaceutical Executive, July
Come of Age", by Jean-Patrick Tsang PhD MBA (INSEAD),
Pharmaceutical Executive, May 2003 and The International Pharmaceutical
Review 2003, pp. 132-135
Sales Territory Alignment Key to Marketing Success, by Jean-Patrick Tsang PhD MBA (INSEAD), Drug Marketing, Vol. 4 No. 10, Mar 13, 2002.
Micromarketing An Individual Approach, by Jean-Patrick Tsang PhD MBA (INSEAD), Pharmaceutical Executive, Dec 2001.
first page: .jpg (right-click to download)
Endowing Reasoning Capability to Matching/Scrubbing Algorithm, by Jean-Patrick Tsang PhD MBA (INSEAD) and Igor Rudychev PhD, Journal of Data Warehousing, October 2002.
Building sociograms of physicians using upstream targeting, IIR Conference, Sheraton Rittenhouse Square Hotel, Philadelphia, PA Feb 24-26, 2004 (co-presentation with Sepracor).
Challenges and opportunities involved in deploying patient-level data in pharmaceutical companies, CBI 2nd annual conference, Philadelphia, PA June 3-3, 2004.
Patient-Level Data - Leverage emerging data to mazimize market potential, Organizer and chairman of conference with CBI, Philadelphia, PA, June 5-6 2003.
Anonymous Patient-Level Data - Leverage emerging data to mazimize market potential, Organizer and Chairman of conference with CBI, Philadelphia, PA, Nov 16-17 2003.
CRM Analytics, Round Table Champion, "E-Pharma Summit", Baltimore, MD, May 13-15 2003.
Form Strategic Alliances to Support the Lifecycle Plan, CBIs Pharmaceutical Product Lifecycle Strategies, Capital Hilton, Washington DC, November 15-16, 2001.
How to harness the power of Patient-Level Data, workshop leader, Med Ad News Conference on Pharmaceutical Marketing Partnerships, New York, NY, April 19-21, 2004.
Identifying KOL's for MSL's", PEA conference on "Best Practices for Medical Science Liaisons", Allertown Crown Plaza, Chicago, June 25, 2004.
Optimizing the use of Patient-Level Data to enhance your marketing capabilities, chairman and leader of pre-conference workshop "Introduction to classical and advanced patient-level analyses", PEA Conference, Park Hyatt, Philadelphia, PA, March 22-23, 2004.
Nail down true ROI, PMC 2003 Washington DC, Oct 2003 (co-presentation with Sanofi).
Forecasting by combining multiple viewpoints, PMRG Seminar on Forecasting, Fairfield NJ, Nov 11-13, 2002.
Identification of Influencers using Patient-Level Data, PMRG Fall 2003, San Diego, Sep 21-23, 2003.
Building GIGO-Free Response Models, 2002 PMSA Conference, New Orleans, April 28 May 1, 2002.
Measuring Hospital-Retail Spillover: Bridging and Holistic Techniques, 2003 PMSA, Orlanda, FL, May 4-7, 2003.
Increasing your deal making IQ by looking at what others did, SRIs 6th Intl Pharma & Biotech Licensing Deal-Making Summit, Coronado Courtyard, San Diego, Jan 28-30, 2002.
Promotion-Response Models to Optimize your Portfolio, SRIs 3rd Rx & Biotech Portfolio Management Conference, Hyatt Hotel in Penn Landing, Philadelphia, Mar 25-27, 2002.
Lectures & Training Workshops
Jean-Patrick Tsang, a consultant with Bayser Consulting in Skokie, Ill., an advisor to medical and biotech startups, was a bit less sanguine about Novocell's future. "What they are trying to do with a new cure for diabetes is a mammoth undertaking and so, while their new partner appears to have the expertise, they need to grow, and they probably need a lot more money to pull it off."
Chicago consulting firm Bayser Consulting estimates that the macrolide antibiotics market alone is worth $2.7 billion, considering Pfizer Inc.'s Zithromax antibiotic and Abbott Laboratories' Biaxin.
If you would like to download a presentation, give us a call at (847) 920-1000 or email us at firstname.lastname@example.org.
One of the brightest individuals that I've met in my career. JP has an incredible skill regarding simplifying issues, and preparing presentations for senior management." -- Director, Large Pharmaceutical Company
brilliant and gets it right away.
JP and I are a great team. I get all kinds of ideas and he gets them
Always does quality work.
"The amount of knowledge that they bought, not only about their tools but
about the industry & tool applications.
I am very pleased with Baysers work.
A real guru at Excel. Taught me everything I know about spreadsheets.
Reaction to a demo of Baysers Rx Tracker:
I am having an
out-of-body experience right now. --VP,
Large Pharmaceutical Company
I am having an
out-of-body experience right now.
--VP, Large Pharmaceutical Company
All contents copyright 2002 Bayser Consulting, (847) 920-1000