About Bayser

Bayser is a Chicago-based consulting firm that specializes in sales and marketing for pharmaceutical, medical devices, and diagnostics manufacturers.

We use techniques from Artificial Intelligence, Operations Research, Statistics,  Economics, Finance, and Marketing to analyze our clients' needs, build models, and develop recommendations.

We are bilingual in the sense that we are fluent both in the technical and the business areas. Our ability to bridge the gap between those two worlds is actually one of our key assets.

As a company, we pursue two inter-related goals. First, offer impeccable service. Second, build a sales and marketing optimization science that helps us better help serve our customers.

Key Practice Areas:		Issues Addressed:
Corporate Strategy		Industry Landscape & Competitive Intelligence Portfolio Optimization Licensing & Deal Structuring Impact of Training on Sales
Sales Force Optimization		Targeting Sizing/Structuring Sales Force Alignment Incentive Compensation Call Planning Call Efficiency & Sales Response SFA & CRM
Managed Care		Pull-Through Opportunity Rebate Optimization Control & Spillover Measurement
Product Management		Data Cleansing & Fuzzy Matching Interactive and Thematic Mapping Computer & Card Games Custom Software Development